3 Reasons You’re Having Trouble Converting Sales

Are you really converting sales?    convert sales

One of the challenging things about operating a brick and mortar business is getting customers to come in and purchase your products or services.

You’ve got your storefront, your website, and you’ve put the word out locally, but you’re not generating enough sales…so what is it?

What could you possibly be doing so wrong?

 

Common Struggles of Sales Conversions

There are a lot of reasons you could be experiencing this issue. However, assuming that your products and services are of good quality, the issue usually lies in the following areas:

12 SEO Strategies that No Longer Work

Most SEO strategies have been buried.     seo strategies

Would you like to know them…?

Search engine optimization is a fluid, ever-changing set of best practices.

Since Google gets the lion’s share of search queries in the US, it only makes sense that SEO gurus appease Google’s algorithms while putting others (like Bing and Yahoo!) on the back burner.

Of course, Google isn’t totally transparent with how their algorithms work so there’s no cheat sheet to really make the most of your SEO.

However, the company (and Matt Cutts, Google’s spam master) has been very vocal about what not to do.

How To Get More People To View Your Banner

Banner blindness: the inability of users to see ads right in front of their face.   blog layout

This problem sometimes gets passed off as a problem with layout.

If you just put the ad where users expect to find navigational links or content, some people argue, you’re going to see a boost in click through rate.

I’m not going to claim that this approach has never worked or that it can’t work in some situations.

In fact, I’ll go ahead and say that when it comes to layout, the science suggests the best place to put an ad is at the top of a page.

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