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All posts by Michael Chibuzor

When and How to Outsource Your Content Marketing

WHY SHOULD YOU OUTSOURCE CONTENT MARKETING?


We’re living in a time when information is distributed more quickly and dispersed to a wider audience than ever. Getting your content seen is no longer a problem. Now, the main challenge is creating it fast enough to keep up with your competitors.

Whether you conduct business as a solopreneur or in collaborative efforts, you experience unwavering outcomes - as your company grows, so does the workload.

Can you hire another professional to dedicate full time efforts to content marketing? Obstacles such as time-constraints and priority levels will stifle projects.

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11 Amazing Search Engine Hacks That Will Boost Your Organic Traffic

PURSUE WEBSITE TRAFFIC. THAT'S WHERE IT ALL BEGINS


A website without visitors is like an undiscovered land. It doesn’t matter how resourceful it may be, until and unless people find it nothing will happen.

In today’s ever-competitive market, the big dream is to get to the top of Google’s search results! But, improving search results ranking along with other ways to increasing website traffic is not an impossible feat to achieve.

Gone are the days of traditional marketing. The growth hacks that many startups have been using these days to drive a huge amount of traffic to their website. All you need to do is to think out of the box!

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Rich Snippets SEO: How To Optimize Your Website

Google is about providing useful, accessible information to its users as quickly as possible. That’s why featured snippets (direct answers to queries featured at the top of a search page) have more than doubled in the past year. 

But marketers have looked to featured snippets with skepticism. After all, if a visitor can get the info they need without visiting your site, won’t this hurt traffic?

Nope. In fact, studies show that just the opposite occurs. When your site’s content is used in a featured snippet, users are more likely to visit your site for more information.

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The Most Crucial Part of the “Website Build” and How to Do it Right

Before building your website, you need to understand what goes into the header, above the fold, and even the footer. Professionals don't take chances. Let's see how a wireframe can be of help.

Step 1: Wireframe:

A wireframe is a screen blueprint of a website. A wireframe is used by web designers and developers in the initial stages of website construction.

The visual guide serves as a rough mock-up of the page layout, setting into place project scope as well as the future foundation in which a website will be built.

Wireframe example:

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How To Measure Your Content’s ROI To Get Better Results!

content marketing ROI

Image source: TopRankBlog

This guest contribution is from Thunder Contents.

Nowadays, content marketing is in its prime.

From major companies to startups, everyone around the globe is doing it. The reason is pretty simple:

It allows your potential customers to become attracted to your company through your publications. Just doing content marketing, however, is pointless, unless you can get quantifiable results.

This means that your results should be measurable. If your content doesn’t translate into palpable results, you might as well not publish it.

In this article, we will give you some ways to measure the return rate of your content.

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Will SEO and Content Marketing Ever Get Along?

SEO and content marketing have a long-standing reputation of being at odds with each other. If they were a couple, SEO and content marketing would certainly end up in relationship therapy together.

But just like any personal relationship, the best comes out when they get along and work together.

In an ever-changing digital world, its important to figure out how this can be done. Let's take a look at what has to be done to make this happen...

You must integrate SEO practices into your content creation for effective content marketing. Good content marketing uses elements of SEO to present the primary content and make it shareable.

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