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Category Archives for Internet Marketing

seo for brick and mortar business

Why SEO Matters for Your Brick and Mortar Business

If you own a brick and mortar business and believe that digital marketing has no place in your marketing strategy, it’s time to update your thinking.

Whether your company currently has an aggressive marketing department or relies mostly on word of mouth referrals, there’s room in your budget and strategy for search engine optimized (SEO) marketing.

In fact, even if you don’t offer any online services, investing time into a solid SEO marketing plan could be the most important thing you do for your business this year.

Not convinced? Here’s how local SEO for brick and mortar businesses can lead to an increase in-store traffic.

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compare-email-marketing-services

Best Email Service for Small Business

In this article, we’ll compare email marketing services and guide you on how to make the right decision. This is important because if you want to improve your website and you’re looking for the next strategy that will help you achieve your aim, email marketing can help you.

Whether you want to increase the traffic to your website or you want to increase sales of your product, you can’t go wrong by running an email marketing campaign.

Why do you think the saying ‘the money is on the list’ is so popular? Because it is very true. A website owner who handles their email marketing with levity hands does so at the peril of the website’s progress.

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content marketing for startups

Content Marketing and Startups: Things You Should Know as a Digital Entrepreneur

If you’re looking for the best content marketing for startups guide, I wrote this post with you in mind.

Are you an aspiring entrepreneur who dreams to own a billion-dollar company one day?

Well, you are not alone. The success of companies like Microsoft, Apple, Google, Facebook and many others has inspired thousands of people across the globe to dream big, and there’s nothing wrong in that.

People like Steve Jobs, Bill Gates or even Mark Zuckerberg – they were just like you and me; ordinary men. But they had a genius idea and a vision and looked how far they have reached.

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‘Tis The Season To Up Your Online Marketing Game: 5 Tips To Boost Your Online Presence During The Holidays

It’s (almost) that time of the year again.

There’s a special kind of joy and excitement that comes with the holiday season. It’s a time for giving and receiving, a time for togetherness, and an opportunity for businesses to bank in on the holiday spirit.

The holiday season accounts for 20 percent of the retail industry’s annual sale and last year, $3.45 billion in sales were made during Cyber Monday alone–making it the biggest online shopping day in U.S. history.

With the ease and convenience that comes with shopping online, it’s no wonder that online holiday sales have increased significantly and are expected to grow even further in the following years.

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5 Great Hacks To Optimize Your Website For Viral Sharing

Fortunately, it isn’t just grumpy cats that go viral

Got a small brand that too few people have heard of? The best way to explode all over the Internet is by going viral — and we’re here to help.

SEO is a right way of climbing the rankings and getting into your customers’ minds. But it takes time, effort and money. Going viral is a much faster and affordable way of getting your site in front of thousands — maybe even millions — of people in a short space of time. And the best thing? You just need an optimized website that’s primed for some serious sharing-is-caring love.

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How Storytelling Can Boost Your Conversions

boost conversions

Creating compelling content should be high on your priority list. It’s the best way showcase your talent and to share the knowledge on a particular topic.

When you set out to create content that will resonate with your audience, you’re doing so with a goal in mind. That goal usually involves getting your readers to take action after they’ve read your blog post. The action can be sharing your content on social media, signing up for your email list, hiring you for your services, or buying your product.

Whatever the action is, the ultimate goal is conversion.

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