Creating compelling content should be high on your priority list. It’s the best way showcase your talent and to share the knowledge on a particular topic.
When you set out to create content that will resonate with your audience, you’re doing so with a goal in mind. That goal usually involves getting your readers to take action after they’ve read your blog post. The action can be sharing your content on social media, signing up for your email list, hiring you for your services, or buying your product.
Whatever the action is, the ultimate goal is conversion.
Are you taking advantage of YouTube?
Stop and think about this for a second: You’re a brand which sells energy drinks, and you see that video content is becoming a hot trend online. What are you going to do?
Create videos of people drinking cans of your beverage and …getting energized? That’s not the choice that Red Bull made at all. In fact, their YouTube channel has pretty much nothing to do with their drink.
The story of how Red Bull became the most subscribed brand on YouTube is interesting.Read more
We all know that ranking well in the search engine requires links.
Today, I wanted to share some ideas for building links for businesses in the food and drink industry and how you can raise awareness of your brand online.
1. Use Local SEORead more
If you've recently established a new business, the next item on your resume after opening your physical location is to create your own unique address on the Internet: Your official company website.
Naming your website shouldn't be hard. It's a no brainer to name it after your business! But, first, it's a good idea to make sure that someone else hasn't already had the idea of naming their own site after the phrase you want to incorporate into your domain name.
It's An Excellent Idea To Think AheadRead more