How Google RankBrain is Changing the Face of SEO

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There was a time when AI was only seen as science fiction material, but advancements in technology have made it quite real.

It's quickly becoming an essential part of daily life and businesses are not lagging in adapting it to their marketing strategies. The last week of October marks the breakthrough news of Google's RankBrain, the exact point where AI and SEO meet.

 

What is RankBrain? 

It's a machine learning system that works alongside current algorithm factors to help to determine the best results for a particular search query.

It’s a Marathon, Not a Sprint: 4 Strategies for Lasting SEO Success

 

 

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SEO is a complicated practice, to say the least. 

With articles popping up left and right on various trends, it’s more important than ever to remind yourself of some of the best practices that will consistently lead to gains in traffic.

Rather than chasing low quality, “churn and burn” tactics that may show quick gains in the short term but eventually lead to penalties or de-indexing, it’s important to remember that SEO is all about the long haul. It’s a marathon, not a sprint.

Beginner’s Guide: How To Boost SEO Traffic With Useful and Practical Blog Posts

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Trust me, I know why you’re struggling…

to get visitors to your site.

to acquire qualified leads.

to increase your revenue.

to boost SEO performance.

You're lazy. Yes, I just said it. cool

It’s obvious. Your content pages are not showing up in the organic search rankings. Perhaps it’s your fault or the algorithm updates?

 

Whatever the cause might be, it’s not a good reason to ignore SEO. According to Outbrain, search is the #1 driver of traffic to content sites, beating social media by more than 300%. I want to share some proven seo tips that will help you improve organic traffic.

How to Get Quality Inbound Links to Your Site Every Day

get quality inbound links

 

How do you get quality inbound links?

 

What would high-quality links do for your site?

 

Improve your rankings, yield more organic visitors and refer people from other sites.

Over the past years, Google has redefined the way links are built. But they didn’t bring anything new – but only moved towards building an information databank where search users can benefit from the search results. It’s always been their objective from day one.