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Panda Or Penguin Update: Are You Scared Of Search Updates?

Was it the Panda or Penguin which bit you?

Google has hit websites and blogs in two different ways and almost simultaneously.

Many site owners are still wondering whether they have been targeted.

Those who know that tragedy has befallen are wondering whether it’s Panda or Penguin which has bit them.

To understand the difference you must know what each of them mean.

Google Panda came first

Google Panda search update brought down the curtains for many websites and blogs since its launch a few months back.

The latest refinement, Panda 3.5 was unleashed on the unsuspecting public on 19 April 2012 – a red letter day for many websites and blogs.

Google Panda is about websites which provide poor quality content. To really unravel the mystery of good and poor quality content you may have to go through several patents which Google has recently applied for.

The gist of it is that Google Panda update can intelligently differentiate between good and bad. The result of unleashing this update is that many guys have been taken by surprise.

Those who thought they are providing great content found themselves on the losing side. Many poor quality sites which were and are merely web directories and link building sites started flourishing.

It makes me wonder whether Google is doing the right thing or are we sliding towards ignominy. But the fact of the matter is that Google Panda update has made website and blog owners sit up and spend sleepless nights.

Google Penguin update

This update, we are told, hit us on 24 April 2012. Penguin is a lot simpler to understand. It punishes sites which are outright spammy. The focus is on onsite content and search engine optimization. Spam may mean over optimization and this may be anything from keyword stuffing to using aggressive SEO techniques.

This time around, if you have gone overboard trying to over optimize your site, it’s time to undo the past. You must start under optimizing your web pages and make them look more natural.

At this juncture it’s difficult for us normal gals (and guys of course) to differentiate between over optimization and natural content.

How to know whether you have been hit by the Panda or Penguin?

Poor fellows who have taken a hit would like to know what hit them. To do this you must analyze whether your blog or site went down after April 19 or after April 24.

If it’s the former and the degradation has been rather gradual and peaking after April 19, you have been bitten by the Panda. If things were normal but suddenly went down the tube means you caught the Penguin flu.

Take This Home

Google Penguin attack may lead to de-indexing. There is no remedy if you have been de-indexed by Google – you are done for. There is no way you can retrieve your past glory.

You might as well start a fresh blog. On the other hand if you are a victim of Panda you can start doing something about it and ask Google search bot to revisit your blog.

 

About the Author: Sarah lamb   is an online marketer who likes to share her views and experiences with fellow bloggers. Besides she also writes reviews about catering vans  and catering trailers for sale, among other products for a living.

Image Credit: gurl

About the Author Michael Chibuzor

Michael Chibuzor is the Chief Content Writer on Content Marketing Up. He works with both B2B and B2C business to grow their leads and convert more paying customers. If you're looking to create content that converts casual visitors into customers, get in touch with him Here

Sagar nandwani says

If you are using just white hat SEO it takes lot of time to rank for medium – hard competition keywords. Using grey-black is more quickly but is very dangerous !
Think on it
Thanks!!1

Bravo says

I hate Panda And penguin….

    Annie says

    Yes You Are right I also Hate penguin…

Trung Nguyen says

My blog traffic also went down by Google penguin and panda updates, very sad, I’m trying to improve it right now.

    content marketing up says

    I’m sure you’ll get back your ranking soon. Stay focused and consistently produce quality and detailed posts.

Andrew says

White hat SEO and effective Marketing are recommended for long-term Google Traffic by Mutt Cutt recently.

Aasma says

Nice explanation about Google Panda and Google Penguin updates. Google Panda is basically for low quality content websites and Google Penguin to punish websites which uses spammy SEO techniques to rank higher.

Mohsin Ali says

Unfortunately my blog badly hit by Penguin update and the reason i found in my blog is that i was interlinking the same articles over and over again.

    content writing made simple says

    Sorry for the Penguin hit. You know better now Ali. Thanks for your comment.

      fahad says

      how to know website is under penguin hands ? ??? can you please help me how to cheCK ?

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